Noor is a leading Brand of sunflower oils from the IFFCO group. it is the number one selling vegetable oil in the UAE and the number two brand in KSA one of the largest markets for vegetable oils in the Middle East.
IFFCO is a giant in the food business in the Middle East. They have over 25 brands and over 10,000 SKUs of Products. They have over 20 group companies with their individual products and role under the group.
Emirates Refining Company ( ERCO) is one of the group companies of IFFCO. They are the leaders in production and distribution of edible oils in the Middle East.
Noor Sunflower Oil, which belongs to the product portfolio of IFFCO, came to Prism with a unique challenge of creating a brand website that can bring together women from the GCC. Thus, Club Noor was created.