Redesigning a website is fun and exciting. There are so many new features to be added, images and information. There are times, redesigning a website can be a little overwhelming. Everyone has some input or advice, determining what really should be on the site, timelines and costing.
Web Design in Dubai is very similar to the rest of the world. However there are a few minor tweak you will need to consider when working on your website design in UAE.
We have narrowed it down to the top 10 points you will need to watch out for when looking at web development in UAE.
It helps to have a strategic direction plan from the start. Similarly to constructing a home, the blueprint determines what your home will look like post construction. When designing and developing a website, plan your design based on your business goals; which in most cases is getting more business.
The core of your website should be to support your business objectives. Start by writing down your wish list aligned with your goals, the needs of your target audience as well as the requirements of the technical parts of it. Your websites main focus should be to support your sales and marketing efforts and not be just a pretty brochure.
Encourage your team to ask lots of questions to ensure all grounds are covered. And remember to set a deadline for this to avoid delays.
2. Page 1?
Many businesses are very focused on being ranked on the first page of any search engine. SEO is always evolving and is very important. Currently there are over 200 factors that come into play when a search engine determines the ranking of a particular site. Focus on the language used by building content on your website that gets your message across clearly and correctly. Customize your content to cater to your target audience. This includes addressing problems they might face while offering them solutions to these problems.
3. How are websites created?
Usually building a website involves a web designer who gives you the look and feel you want and a web developer who ensures things function on the website the way you want them to. More often than not, a vendor selected is good in one field and not the other.
Prism is a web designing agency in Dubai that has a team of professionals in both areas that are able to deliver your website to you in a timely manner maximizing your design and development while sticking to your budget.
Never fall for someone who says they are able to develop your website in a jiffy. This could mean that they might be cutting some corners. Or someone who quotes you below the average cost but take forever to deliver your website once they are paid.
A well experienced and professional team will understand your requirements and advice you accordingly on the suitable timelines for developing your website realistically.
When planning the design and layout of the website, keep in mind that it should cater to the needs of your target audience. Moderation is the key. It is important that you involve your team members who communicate with your target audience directly to have a better understanding of what content you should include in your site.
Before revamping or designing, always go through your current website with a fine tooth comb. Check what worked on the old website and what didn’t to avoid repeating the same mistakes again. Remember to check your visitor’s details as well.
Keep it simple. Avoid focusing too much on achieving the wow factor on your website and cluttering it with too much. It is pointless having so many special effect that it distracts your visitors from reaching the main content of your site.
A content Management System (CMS) is the platform your website is built on which allows the layman to make simple updates to the pages. This is important so that your team members are able to update the website when required and not giving full control to your external website development team. Pick a CMS that is flexible and easy to manage.
Many businesses believe that once their website is up and running, they can leave it and let it work its magic for a few years until it is time to revamp it again. This is not the case. Yes a facelift once in a few years is a good thing, but your website also needs to be updated on a regular basis to keep things fresh. In this day and age when things are always changing and new technologies emerge, there is a possibility your website will be outdated by the time it is published. Aim to develop a website that functions as your marketing tool and is able to evolve as your business does.
Just because a friend offers to do your website for free doesn’t mean you should take it. Don’t go cheap (or free) when it comes to your website. It is your key sales person for your business. Don’t cut cost here as it will eventually cost you not only money but time as well.
Business trends these days have led to a website being a form of inbound marketing for your business. Each page should be built as a tour guide taking your visitors through an amazing journey that ends with them converted into your clients.
Prism is a web development company that also has a strong team of professionals that provide web design services and works closely to understand the needs of the clients.