Delivered ILT20 Influencer Buzz for SRK’s Knight Riders

Prism Digital, a leading influencer marketing agency in Dubai, has secured the influencer marketing mandate for Indian superstar Shah Rukh Khan's Abu Dhabi Knight Riders, a part of the International League T20. The agency will manage all social media, influencer marketing, and engagement aspects of the hugely popular event and amplify the reach of one of the most iconic cricket franchises in the ILT20. Prism Digital will manage all influencer interactions, outreach, community management, and monitoring of post-performance. The ILT20 has obtained a multi-year ICC approval, featuring 84 international and associate cricket stars and 24 local players from the UAE.