Discovery & Research-It all begins with your idea. Therefore, we sit down with you to hear you out first. We take in the information provided by you and give you an insight as to how to pursue your idea into action. We do not start anything without thorough research. Our creative team of designers’ research and study about your business, product or service offerings, audience behavior, and product demand and also, conduct an analysis on the market so as to come up with the best visuals for your organization.
- Clarify vision, strategies, goals + values
- Research Stakeholders’ needs + perceptions
- Conduct online marketing, competitive, technology, legal, + language audits
- Interview key management
- Evaluate existing visual identity + business architecture
Develop Brand Strategy:Post the research; we develop a marketing strategy; in other words, a plan of action. Our creative team at Prism is highly experienced and knows exactly what works for your business. Hence, we put together a strategy that will best suit your business offerings.
- Synthesize our research together.
- Develop a positioning platform.
- Co-create your ID attributes.
- Create a brief for your business + brand values
- Identify + create a naming strategy.
- Develop key messages for your business
- Finalize the full creative brief.
We create Corporate Identity- Backed by intensive research, our designers sketch out multiple options to choose from. A company or product logo serves as the brand identity and is the visual bridging gap between you and your customers. A logo associates your customer’s minds to your product or service and embodies what your business stands for. A great logo helps create an identity and reinforces credibility and trust towards a company.
- Visualize the future for your company
- Develop brand identity
- Explore applications
- Develop look + feel
- Initiate trademark protection
- Prioritize + design applications
Content Creation- Based on your requirement, we build content to make your business stand out. If we are creating your website, we make sure the content is written as per the SEO standards to help you rank higher. We can execute everything from videography to a full-scaleevent design and production by bringing about just what your Visual identity requires to stand out.
- Plan content
- Write compelling content
- Multilingual content writing
- Plagiarism checked content
- Catchy post for social media
- Content for packaging
- SEO rich content for websites
Launch, assess, revise- Getting your Visual identity, the right viewership is essential; therefore, we manage distribution to varied integrated marketing channels. We implement smart marketing strategies that get others engaged with your visual identity on social media and across the web. At the end of every campaign, we provide a consolidated report that helps you understand your potential customer’s needs and expectations.
- Build metrics for success
- Create processes to analyze over time
- Deploy internal training
- Measure and monitor
- Analyze and review
- Synthesize learnings
- Prioritize actions
- Implement change that matters
