Maudsley Health - SEO Strategies for the Healthcare Industry

AQAAR is a premium real estate developer in the Northern Emirates. Their flagship development, Dusit Thani Residences Ajman, is a branded luxury beachfront residence built in partnership with the internationally renowned Dusit Thani hospitality group.

AQAAR is a leading property developer in the Northern Emirates. Their flagship project, Dusit Thani Residences Ajman, is a branded luxury beachfront residence by a world class hospitality group, Dusit Thani. Aqaar partnered with Prism Digital as its sole integrated digital marketing consultancy for real estate to execute on an end-to-end launch marketing strategy encompassing branding, web development, SEO, performance marketing and PR— with a mission to drive investor lead generation, establish search visibility and capturing market-defining moments of launch.

As a new project in a developing market and no previous digital presence, our aim was to make Dusit Thani Residences Ajman unmissable — in search, on social, and on the ground.

Anta Travel is a travel agency that operates within a very competitive tourism market, especially in the UAE, where travel packages, destinations, and seasonal trips are highly searched.

Although the site offered a wide variety of travel packages, it did not gain popularity initially due to significant technical and structural SEO issues. We wanted to enhance indexing, increase the coverage of the keywords and ensure growth in the organic search.

With effective SEO, Prism Digital helped Anta Travel improve its search rankings, broaden keyword coverage, and drive additional high-quality traffic to its travel packages.

ArkNatural is an eCommerce company that deals with traditional clay and mud-based products. Although the product offering was strong, the site had a problem with visibility as there were several technical and SEO-related challenges.

The intention was to enhance indexing, visibility, and organic performance using a systematic SEO strategy.

An individualized SEO strategy enabled Prism Digital to assist ArkNatural in enhancing the indexing, boosting the organic visibility and getting more targeted traffic on its traditional line of clay products.

Exotica is a high-end flower retailer in the UAE that competes within a very competitive environment.

The main problems of the site before optimization included the lack of keywords in category pages and in meta titles, the internal links, as well as the 404 error on many pages.

In spite of these obstacles, we recorded a tremendous growth in only 6 months through a targeted SEO strategy, which enhanced the site structure, content, and search visibility.

Prism Digital worked with Exotica to enhance the visibility to the search engines, more qualified traffic and internet activity of its high-end services (flowers) through a personalized SEO strategy.