Real results and tangible impact, explore our key case studies

Buraq is a smart app for planning rides that lets you get cheap, safe, and comfortable rides with the touch of a button. Featuring a fleet of well-maintained vehicles driven by professional chauffeurs, Buraq caters to daily commuters seeking premium travel experiences. The brand approached Prism Digital to launch the app in a highly competitive UAE market, specifically targeting medium to high-end users in Sharjah. The goal was to generate strong brand awareness and drive a significant number of app installs during the launch phase.

STORY Hospitality, a hotel management company based in Abu Dhabi, UAE, operates six properties under the STORY Hotels & Resorts and CUE Hotels brands. With a growing presence in Dubai, Seychelles, Podgorica, and Rabat, STORY Hospitality approached Prism Digital to increase online transactions across all its properties. In a highly competitive hospitality sector dominated by OTAs, the challenge was clear—drive direct conversions and generate revenue through strategic digital advertising.

Pigeon Arabia, a leading brand in the mother and baby care industry, approached Prism Digital to build a robust, scalable, and mobile-responsive bilingual Progressive Web App (PWA). Known for its quality prenatal and daycare products, Pigeon aimed to enhance its digital presence, boost online sales, and create a seamless shopping experience. The task was to make an e-commerce platform that was easy for people to use, opened quickly, and had a lot of visual appeal to show off their wide range of products.

United Insurance Brokers (UIB) Middle East, a part of the globally renowned UIB Group, approached Prism Digital in 2023 to completely revamp their digital presence. Even though UIB is a big player in the insurance and reinsurance business, their old website and lack of social media activity were making it hard for them to get new leads and interact with current clients. Prism Digital was tasked with redesigning their website, redefining their brand identity, integrating CRM systems, and boosting online performance.

EDCH, a subsidiary of the E& Etisalat Group, approached Prism Digital in 2023 with the need for a complete digital overhaul. After the parent brand underwent a rebranding, EDCH needed to update its website and branding to align with the new identity. Prism Digital, a leading website development company in Dubai, took on the challenge to revamp EDCH’s digital presence.

Royal Spirit, a new entrant in the UAE’s alcohol retail industry, approached Prism Digital for a complete digital transformation. Even though the brand had a lot of promise, its old website and weak branding led to no online sales or interaction. Prism Digital was tasked with a full website redevelopment, brand redesign, and the integration of cutting-edge tools to convert Royal Spirit into a scalable and profitable e-commerce platform.